Job Description

Job Description

Job Description

What You’ll Do

• Oversee social media execution to ensure consistency with the LASCANA brand vision and mission.
• Create and publish engaging, on-brand content (posts, captions, reels, and stories).
• Manage social media calendars, ensuring timely posting and creative alignment with brand objectives.
• Be the owner of AI content creation and coordinate with in-house teams and AI tools to develop photo & video assets and entire shootings.
• Leverage content creator platforms to find matching influencers, schedule campaigns, follow-up with payments, gifting and affiliate links. Curate user-generated content weekly.
• Support influencer and media relations—vetting, outreach, and performance tracking.
• Monitor performance, prepare monthly social reports, and share actionable insights to guide strategy.
• Stay ahead of trends and spot real-time opportunities for engagement.
• Represent the brand at special events.

What You Bring

• 1–3 years of experience managing social media platforms (mainly Instagram, Pinterest, TikTok) and content creation.
• Strong writing, editing, and visual storytelling skills.
• Excellent analytical skills – comfortable with data, performance metrics, and reporting.
• Proficiency with Canva, Adobe Creative Suite, or CapCut incl. video editing
• Comfortable on camera and directing shoots.
• Proactive, organized, and curious about new social trends.
• Local to the Jacksonville area or able to commute.
• Passion for fashion and creating memorable brand experiences.

Why You’ll Love It Here

• Competitive salary + benefits (401k match, PTO, employee discounts).
• Hybrid schedule: work from home three days a week unless instructed otherwise.
• “Funky Fridays” – half-day Fridays.
• Fun, collaborative fashion-focused team.

Job Tags

Similar Jobs